Explore VR training for the retail industry, helping you to optimise supply chains and transform employee learning & development.
Increase brand loyalty by enhancing performance with VR
Protect your customer experience. Ensure employees deliver a consistent, high quality service with the power of immersive VR training.
Create an immersive employee learning experience with VR
Whether on the shop floor, in a call centre, or supporting fulfilment, the performance of your employees is directly connected to customer satisfaction. VR helps drive uniform standards and reduce time to proficiency, creating a consistent brand experience.
Assessment and recruitment
Every candidate must be carefully assessed during the recruitment process. It’s imperative to know how they’ll deal with customers, even if they’re a temporary or seasonal hire, as they represent your brand.
VR is the most cost-effective way of assessing employees at scale. Potential hires can be challenged to complete in-role tasks in a virtual environment. This adds an extra layer of insight for assessing soft skills and other traits that can otherwise be hard to measure.
Consistent safety management
In a retail environment, hazards don’t just affect employees. They can impact customers, too. Employees must be extra vigilant to protect everyone in store. But shutting down operations to practice dealing with safety issues isn’t possible.
VR helps bring the risk of workplace hazards to life. It reinforces the right action to take when employees encounter a safety issue in the real world. After VR training, the risk of making a mistake reduces by 200% compared to conventional learning methods.
More efficient onboarding
In the fast-moving retail sector, new employees must be productive as soon as possible. This means reducing training times and improving knowledge retention, but without disrupting workflows or impacting the customer experience.
VR onboarding lets employees build key skills before they hit the shop floor. By helping employees learn by doing, VR training is proven to cut training time in half compared to alternative methods. Virtual reality training modules can also be conducted individually at any time, and repeated as needed.
Introduce store virtualisation
Knowing how to stock the store for the best customer experience isn’t easy. It takes trial and error to get right.
With immersive VR, you can build a virtual twin of your store environment, creating an interactive scenario where employees can try new ideas and explore how their decisions impact the customer experience before they’re made in the real world.
Enhance empathy training
From handling difficult customers to de-escalating workplace issues, VR creates a safe environment for practicing and fine-tuning the interpersonal skills needed to navigate these challenges in an empathetic way.
Immersive VR soft skill scenarios are a low-pressure way to practice difficult conversations, which is important for delivering a consistently positive customer service. Using VR training to enhance customer service delivery can result in a 50% decrease in the number of dissatisfied customers.
Equally, managers and team leaders can use VR to practice how to recognise and correctly respond to employee issues with confidence.
Discover how VR can transform your workforce
Immersive learning can transform operations for retail companies, enhancing not only day-to-day activity but better preparing employees to manage difficult customer situations in the right way. Ready to find out more?